Check out this month's newsletter to catch up on our latest Quad episode, new blogs on Google Ads updates, and top higher ed questions answered by our team.
CarnegieDartlet September 2020
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Everything You Need to Know About the Latest Google Ads Updates

Lindsay Mardirosian and Kayla Barry

Tech Giant Google is constantly pursuing new endeavors and opening the door for users and advertisers to…

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The Quad - Higher Education Podcast

This month's episode focuses on the “test-optional” movement, recruitment of the Class of 2021, leadership and change management, and NACAC conference memories.

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Why Your Higher Education Institution’s SEO Strategy Needs to Factor in User Experience (UX)

Irene Test

As Google prepares to roll out its Page Experience algorithm update in 2021, colleges and universities need…

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Hot Topics in Higher Education

Carnegie Dartlet

Over the past several months, our team has been asked many questions related to marketing, content development…

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Check out our most recent webinars out below:

Solving the Content Crisis in Higher Ed
Although the funnel remains viable in some ways, the shift to the enrollment ecosystem is gaining traction. Join us to learn how integrating your Slate Instance, digital tactics, and personalized web content can inform segments, messaging, and measurement.

Integrating Marketing and Slate to Power Your Enrollment
“My creative feels somewhat generic and typical.” This is one of many top-of-mind statements in marketing and admission departments across higher education, and the COVID-19 crisis spilling into the fall semester has only increased the pressure to get your brand and campaign creative right. Join us as we share how to best approach and strategize your 2020–2021 creative to rise above the global health threat and drive enrollment results.

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CollegeXpress Connect

With unparalleled experience engaging students online and access to more names than any other company, CollegeXpress offers segmented student reach to help colleges connect with millions of students and families that are the right fit for them. Take a brief walk-through of the CollegeXpress service and learn how it’s helping hundreds of institutions reach and connect with more students than ever before in order to achieve their recruitment and enrollment goals.

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