Personality, Perception, Pack, Personification: The Role Each Plays in Attracting Students to Your Institution

Carnegie Dartlet’s core philosophy fuses the principles of human psychology with cutting-edge research, strategy, communications, and marketing services to connect organizations and their target audiences in the most meaningful ways. In this three-part webinar series, you’ll learn how to solidify your institution’s most enduring competitive advantage through The Science of Human Connection™ as we build on Personality, Perception, Pack, Personification, Personas, and Precision.

Details: Our first webinar will pull you into reputation strategy and ask these key questions about your institution: Who are you? What does the market believe about you? Who is your competitive pack? What is your institution’s story, and how do you tell it authentically? This is where you can crystallize the DNA of your college or university to go beyond the facts and connect with prospective students on a human level.

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