Tuesday Topics Session 1: Undergraduate Pipeline Building: Adapting Lead Gen for This Year and Beyond

With the changing landscape of name availability—and the uncertainty of in-person high school visits, fairs, and tours—fall 2021 and 2022 prospects are going to be tougher to reach than ever before. In this session, we’ll walk through the importance of messaging that sets you apart and the changes you should be making to your recruitment strategy starting as early as this fall.

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